Marketing strategies a contemporary approach (Record no. 75420)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00684nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221222020016.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190327b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131763377 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Pearson Education |
| Transcribing agency | SGVU |
| Modifying agency | SGVU |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | 658.802 RAA M. |
| Item number | book |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 RAA M. |
| Item number | book |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ranchhod, Ashok |
| 9 (RLIN) | 8352 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing strategies a contemporary approach |
| Remainder of title | a contemporary approach |
| Statement of responsibility, etc. | Ashok Ranchhod & Calin Gurau |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd. ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Pearson Education |
| Date of publication, distribution, etc. | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 416p. |
| Other physical details | PB |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Management |
| 9 (RLIN) | 7324 |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | DE |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | DE |
| Geographic subdivision | DE |
| 9 (RLIN) | 8353 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Edition | 2nd.ed. |
| Call number prefix | 658.802 RAA M. |
| Suppress in OPAC | DE |
| Koha issues (borrowed), all copies | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Suresh Gyan Vihar University Library | Suresh Gyan Vihar University Library | 27/03/2019 | savera Books New Delhi | 475.00 | 1 | 658.802 RAA M. | J286 | 04/01/2023 | 21/12/2022 | 475.00 | 27/03/2019 | Books | DE |
