Perey, Larry <br/><br/>
Strategic Advertising Management, 3/ed 
By Larry Perey 
 - 3rd 
 - New Delhi  Oxford Univ. Press, Newdelhi  2011 
 - 424 
<br/><br/> ISBM 
<br/><br/><label>ISBN: </label>978-0-19-958088-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management