Rao, P H <br/><br/>
Predictive Modelling In Strategic Marketing 
By P H Rao 
 - New Delhi  PHI.Newdehli  2008 
 - 146 
<br/><br/> ISBM 
<br/><br/><label>ISBN: </label>978-81-203-3634-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management