Mulim, R <br/><br/>
Sales Promotion 
by R Mulim 
 - 4th 
 - New Delhi  Kogan page, London.  2008 
<br/><br/> ISBM 
<br/><br/><label>ISBN: </label>0-7494-5474-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management