Cateora, P R <br/><br/>
International Marketing 
by P R Cateora 
 - 13th 
 - New Delhi  Tata McGraw Hill  2009 
<br/><br/> ISBM 
<br/><br/><label>ISBN: </label>978-0-07-066699-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management