Chernatony, L D <br/><br/>
From Brand Vision to Brand Evalualation 
by L D Chernatony 
 - New Delhi  Elsevier  2009 
<br/><br/> ISBM 
<br/><br/><label>ISBN: </label>978-81-312-1338-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management