TY  - BOOK
AU  - Ryder, Rodney D
TI  - Trademarks Advertising and Brand Protection
SN  - 1403930120
AV  - 658.827 RYR T 
U1  - 658.827 RYR T 
PY  - 2006///
CY  - New Delhi
PB  - MacMillan
KW  - Management
KW  - C2478
N2  - ISBM
UR  - http://sgvu.bestbookbuddies.com/cgi-bin/koha/opac-detail.pl?biblionumber=38128
ER  -